Market Trends
Analyze sales volumes, pricing trends, and product assortment across your market to identify opportunities and track competitive dynamics.
What This Dashboard Shows
The Market Trends dashboard provides a comprehensive view of retail cannabis sales performance, pricing trends, and product assortment metrics across your licensed states. Use it to understand how the market is evolving, identify emerging product categories, and benchmark against competitors.
Key Metrics and Charts
Total Estimated Sales
Aggregated sales volume across all tracked retailers in your selected state and time range, estimated from menu movement data.
Average Price Trends
Historical pricing data broken down by category, showing how average list and sale prices have shifted over time.
Assortment Breakdown
Product counts by category and subcategory across retailers, revealing which segments are growing or contracting.
Top Brands & Products
Rankings of the most-listed and fastest-moving brands and SKUs in your market area.
Common Use Cases
Market Sizing
Estimate the total addressable market in a state or region by analyzing aggregate sales trends.
Category Strategy
Identify which product categories (flower, edibles, vapes, etc.) are gaining share and adjust your portfolio accordingly.
Price Benchmarking
Compare your pricing to market averages to ensure you are competitive without leaving margin on the table.
Trend Spotting
Spot emerging trends early by tracking week-over-week changes in sales and assortment across different product types.
Tips and Best Practices
Use the State filter first to focus your analysis on a single market before expanding.
Compare time periods (e.g., this month vs. last month) using the date range filter to spot momentum shifts.
Combine the Market Trends dashboard with Brand Stock Status to connect market-level trends to your specific account performance.
Ask CannMenus AI for a quick summary of the key takeaways from any chart by clicking the sparkle button.
Get Access to Market Trends
Start your free trial to explore the Market Trends dashboard with your own data.