What This Dashboard Shows
The Retailer Menu Pricing Insights dashboard helps retailers optimize their menu pricing. Select a store and a search radius to see how each SKU on your menu compares to the average list and sale prices of similar products at nearby dispensaries.
Key Metrics and Charts
- Price vs. Local Average: For each SKU, shows your current price compared to the area average, with a directional recommendation (raise, lower, or hold).
- Average List Price: The mean list price for comparable products within your search radius.
- Average Selling Price (30-Day): The actual average price products have sold at over the past 30 days, accounting for discounts and promotions.
- Optimization Suggestions: Actionable recommendations to adjust specific SKU prices to better align with local market norms.
Common Use Cases
- Weekly Price Review: Build a weekly pricing review process using this dashboard to stay competitive without constant manual research.
- New Product Pricing: When adding a new SKU to your menu, check the local average to set an appropriate launch price.
- Margin Optimization: Identify products where you are priced well below market average and have room to increase margins.
- Promotional Planning: Use average selling price data to understand the discount depth needed to be competitive during sales events.
Tips and Best Practices
- Set the search radius to match your actual competitive footprint (typically 10-25 miles in urban areas, wider in rural).
- Focus on high-velocity categories first, as pricing adjustments there have the largest revenue impact.
- Compare the list price vs. selling price spread to understand how aggressive discounting is in your market.
- Schedule a weekly Report to receive pricing insight snapshots via email every Monday morning.