Head-to-Head Retailer Comparison
Compare product assortment, pricing strategies, and brand mix between two sets of retailers to identify competitive gaps and opportunities.
What This Dashboard Shows
The Head-to-Head Retailer Comparison lets you select two groups of retailers and compare their menus side by side. Analyze differences in product assortment, pricing strategy, brand selection, and category focus to understand competitive positioning.
Key Metrics and Charts
Assortment Comparison
Total product counts by category for each retailer set, showing where one group has deeper or broader selection.
Price Distribution
Average pricing by category across both sets, highlighting which group prices higher or lower.
Brand Mix Analysis
Which brands each retailer group carries, and where brand overlap or exclusivity exists.
Product-Level Detail
Granular product listings for each group with current prices and availability.
Common Use Cases
Competitive Intelligence
Compare your stores against nearby competitors to identify assortment gaps you can fill.
Chain vs. Independent
Analyze how multi-location chains differ from independent dispensaries in your area.
Pricing Strategy
Determine if your pricing is aligned with competitors or if there is room to adjust.
Whitespace Analysis
Find product categories or brands that competitors carry but you do not, revealing growth opportunities.
Tips and Best Practices
Start broad (state-level comparison) then narrow to specific retailer groups for actionable insights.
Use the Category filter to focus on a single product type for deeper analysis.
Save your common comparison sets as Views so you can return to them quickly.
Pair this dashboard with Retailer Menu Pricing Insights for SKU-level price recommendations.
Get Access to Head-to-Head Retailer Comparison
Start your free trial to explore the Head-to-Head Retailer Comparison dashboard with your own data.